Everyone loves music. But what is it that makes music so universally beloved and have such a powerful effect on us? The chief architect of the Music Genome Project (which powers Pandora Radio), Nolan Gasser breaks down what musical taste is, where it comes from, and what our favorite songs say about us. Delving into psychology and sociology, Gasser sheds light on why babies can clap along to rhythmic patterns, and reveals the reason behind why different cultures around the globe identify the same kinds of music as happy, sad, or scary. Using easy-to-follow notated musical scores, Gasser also teaches how to become engaged listeners and provides the tools to enhance and expand our musical preferences.